The park’s director, Gabriel Zuchtriegel, said visitors now exceeded an average of 15,000-20,000 each day and the new cap aims to prevent this figure from surging further.
A spokesperson for the park said the 20,000 daily figure had only been surpassed during free-admission Sundays and on three or four normal paying days.
On the first Sunday of every month, entrance to Italian museums is free – otherwise, tickets start from €18 (£14.90).
“We are working on a series of projects to lift the human pressure on the site, which could pose risks both for visitors and the heritage (that is) so unique and fragile,” Mr Zuchtriegel said.
Starting from 15 November, tickets will include visitors’ names and be limited to 20,000 a day – with different time slots in place during the peak summer season.
The park’s management is also trying to attract tourists to other ancient sites connected to Pompeii.
This is being done by using a free shuttle bus under the Greater Pompeii project, including Stabia, Torre Annunziata and Boscoreale sites.
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Mr Zuchtriegel added: “The measures to manage flows and safety and the personalisation of the visits are part of this strategy.
“We are aiming for slow, sustainable, pleasant and non-mass tourism and above all widespread throughout the territory around the UNESCO site, which is full of cultural jewels to discover.”
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