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    RADIO ROXI TIMELESS TUNES

Sports News

Tiger Woods business partner teases possibility of iconic return

today13/05/2024

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Tiger Woods’ business partner Brad Blankinship, who is president of apparel brand Sun Day Red, has teased the possibility that the golf icon’s iconic TW logo could eventually make a return in the future.

Woods ended his 27-year partnership with Nike this year before launching his own apparel brand called Sun Day Red.


It’s the first time this century Woods has changed the logo on his clothing having been one of Nike’s biggest sports stars.

While the Nike swoosh became synonymous with Woods’ career, the famous TW logo was also a regular feature on his clothing and footwear.

Tiger Woods has a new logo on his chest

Tiger Woods has a new logo on his chest

REUTERS

Speaking at the Genesis Invitational earlier this year, Woods revealed that he didn’t get to take the rights for the TW logo after his contract with Nike ended.

But the 15-time major champion went on to claim that he had no interest in trying to reclaim the logo.

“I don’t want it back,” Woods said at the time.

“I’ve moved on. This is a transition in my life.

“I’ve moved on to Sun Day Red, and we’re looking forward to building a brand that elicits excitement and is transformative.”

Roger Federer had a similar situation with his RF logo as he had to wait two years before he was able to get it back from Nike after moving to Uniqlo.

Woods’ assertion that he is happy to stick with the Sun Day Red logo, which features a Tiger-themed logo with 15 stripes representing his major wins, indicates he doesn’t want to go down the same road as Federer.

However, Blankinship has not ruled out the possibility of the TW logo eventually making a return.

The Sun Day Red brand was launched earlier this year

The Sun Day Red brand was launched earlier this year

GETTY

“That will be his decision,” he told Front Office Sports.

“For now, he’s put out there that that’s in his past and he’s ready to move forward.

“So, I would say time will tell and it will be Tiger’s decision.”

LATEST SPORT NEWS

Tiger Woods is in action again this week at the PGA Championship

Tiger Woods is in action again this week at the PGA Championship

REUTERS

Woods is back in action this week at the PGA Championship having completed all four rounds at the Masters last month.

He struggled to a 60th-place finish at Augusta after shooting rounds of 82 and 77 over the weekend.

But the 48-year-old will be hoping for a better time of it this week at Valhalla, where he won back in 2000.



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